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Pricing Psychology and Selling your Home

Have you ever seen a product at a store and thought, “Whoa. That price is outrageously high. It’s just not worth it!” Conversely, you might have also reacted to another product with, “That’s awfully cheap. The quality must not be good.”Welcome to the psychology of pricing! According to research, people tend ...

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How to Make your Home “Picture Perfect” for Viewings

Have you ever had a formal photo shoot? Perhaps you’ve had one for work or arranged one for your family. If so, chances are you dressed up and made yourself look your best. That’s the right mindset to be in when selling your home too. You want to make every room ...

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What’s the “Emotional” Return on Investment of a New Home?

Chances are, you’ve heard the expression, “Your home is your biggest investment.” For most homeowners, that’s true. So, when you’re shopping for a new home, it’s important to consider the financial opportunity of any purchase. Ideally, you want a home that is likely to increase in value over time. In other ...

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Pros and Cons of Living in Edmonton in 2026: What You Really Need to Know Before Moving

[arve url="https://youtu.be/nUCG4r6XAy4" title="Living in Edmonton in 2026: Pros, Cons, and What Life is Really Like" description="Is Edmonton a good place to live in 2026? Learn the real pros and cons of moving to Edmonton, from housing and weather to lifestyle and affordability." /] If you're considering a move to Edmonton, you’re ...

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Are Open Houses Still Effective in Edmonton? What Sellers Need to Know

[arve url="https://www.youtube.com/watch?v=tPRZ-fcn-9w" thumbnail="557" title="Why modern marketing is replacing traditional open houses and what actually sells homes faster today" description="For years, open houses were considered a key part of selling real estate. But today’s buyers shop differently, and if your marketing hasn’t kept up, you could be missing serious opportunities. In ...

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🏡 What to Expect During the Home Buying Process in Edmonton

[arve url="https://youtu.be/yDDO7RaB8QY" thumbnail="551" title="Home Buying in Edmonton: What to Expect From Start to Finish" description="Feeling overwhelmed by the idea of buying your first home? You're not alone—and I'm here to help. In this video, I walk you through the entire home buying process in Edmonton, step by step. Whether you're ...

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Edmonton Real Estate Market Update: What October 2025 Means for Buyers and Sellers

[arve url="https://youtube.com/shorts/0gnH6diXgqw?feature=share" loop="true" title="🏡 What October’s Market Means for You — Edmonton Real Estate Insights " description="Edmonton Real Estate Market Update - October 2025" upload_date="2025-11-06" /]   As the leaves fall and the temperatures dip, Edmonton’s real estate market has shifted into a more balanced and strategic phase. October 2025 brought a ...

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